SPAWN.COM
 Search For
News
SPAWN.COM >> NEWS >> TIMES SQUARE TRU SPECIAL A HIT

TIMES SQUARE TRU SPECIAL A HIT
Baseball Sales Spike During October Promotion
December 12, 2002
Copyright 2014 TMP International, Inc.

In October, to celebrate baseball's postseason, McFarlane Toys teamed with Major League Baseball Properties and Toys "R" Us Times Square to turn the store's Windows on Broadway feature shop into an exciting, interactive and product-filled Major League Baseball shop.

The international flagship in New York City shop featured a large selection of MLB licensed products, not the least of which was a window display of two-up scale prototypes of McFarlane Toys' Roberto Alomar, Roger Clemens, Jason Giambi and Mike Piazza action figures. The store brought in additional McFarlane's Sports Picks: MLB action figures for sale during the event.

We're happy to report that the display helped spark sales during its run. According to Mindy Clements, head of merchandising for the store, new sales records were set during October. She estimated sales rose some 50 percent over normal during that time. She also reported, though many baseball lovers came specifically to purchase baseball product, many left with Spawn and other action figures, too.

We're planning another promotion with the store in March to coincide with spring training.

EMAIL ARTICLE  /  PRINT ARTICLE
HOME  |  CURRENT NEWS  |  NEWS ARCHIVE
All stories are Copyright © Spawn.com and TMP International, Inc., and may not be reprinted without permission.
 SAT:AUG.23:2014
Headlines

Bring Home the 'Madness' with this Limited-Edition WWE 'Macho Man' Randy Savage Statue!

Todd McFarlane Is Going BIG at San Diego Comic-Con

McFarlane Toys to Launch Revolutionary Building Block Sets for AMC’s 'The Walking Dead'

‘The Walking Dead’ Comic Rick Grimes Resin Statue in All Its Gory

2014 Collectors Club Exclusives...Details Announced

Rick Grimes To Become The Next ‘The Walking Dead’ Deluxe Figure

Quick Links

McFarlane Stores

Spawn: Endgame comic book blog

Adventures of Spawn Online Comic
The McFarlane Collection

McFarlane Update


Enter your e-mail address to sign up for the Todd McFarlane Update, the official newsletter of the McFarlane companies.

 
Poll Question
 
  Who do you want to see as a Walking Dead TV figure?





 
   
 
Privacy Policy
Terms of Use | Intellectual Property